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your collateral is ready

This category contains 84 posts

Your Collateral is Ready! (December 23, 2013)

Justine Sacco, now former PR executive for IAC, tweeted a rather tasteless and offensive message regarding AIDS in South Africa before boarding her flight there on Friday…. Continue reading

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Your Collateral is Ready! (December 16, 2013)

Just-in-case you’ve been missing entertainment headlines and social media posts since Friday, Beyoncé dropped a surprise album on iTunes that features 14 songs and 17 corresponding videos and everyone seems to be talking about it! Continue reading

Your Collateral is Ready! (December 9, 2013)

Burger King Norway tested its customers’ loyalty by offering a McDonald’s Big Mac for FREE to its Facebook fans. Some may say that this would be committing marketing suicide. I mean, who would give up free food? Continue reading

Your Collateral is Ready! (December 2, 2013)

For years, Crayola has helped kids fill in coloring books with its hundreds of different coloring crayons and markers. Now, Crayola is expanding its brand to include toys with its “This Holiday, Get Creative” campaign. Continue reading

Your Collateral is Ready! (November 25, 2013)

Oh no, it seems as though Target decided to overhaul its website design and yes, it looks awful and everyone is complaining about it. Continue reading

Your Collateral is Ready! (November 18, 2013)

Kate Spade, a notable fashion brand, has created a click-through video advertisement designed for consumers to conveniently shop for what they see in the ad. Continue reading

Your Collateral is Ready! (November 11, 2013)

It’s not even Thanksgiving yet, but Lego’s “Let’s Build” Christmas advertisement already set the bar quite high. Continue reading

Your Collateral is Ready! (November 4, 2013)

About a month ago, Instagram announced that they would be introducing advertisements. The first, brave brand to create an Instagram advertisement was Michael Kors and might I add, people are not happy. Continue reading

Your Collateral is Ready! (October 28, 2013)

Adweek’s “Ad of the Day” features a hilarious advertisement for Crest toothpaste and Oral-B toothbrushes giving a group of children healthy candy for Halloween. Continue reading

Your Collateral is Ready! (October 21, 2013)

Google has been criticized a lot in the past, leaving many to wonder if Google Earth really is an invasion of privacy. Now, with Google rolling out a new advertisement, it capitalizes on the good things Google Earth can do. Continue reading