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Marketing Keywords to Know: September 1, 2016

Wantrapreneur 

Definition: An aspiring entrepreneur who has yet to plan their business or put decided plans into action

Many people dream of not having to work for someone else, and the dream of the Wantrapreneur is the same. These individuals aspire to start their own businesses since they want the flexibility and perceived freedom of working for themselves, but they often have no plans to put their ideas into action.

To reach their goals and create a successful business, wantrepraneurs must look beyond monetary gain and have a true vision. They should be focused and seek to improve themselves and their business acumen.

Bill Gates and Mark Zuckerberg are former wantrapreneurs who relied on their passion to innovate and eventually make a fortune!

 

 

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About Lauren Young

Award-winning author of "Pour - Marketing Success Starts with the Right Ingredients", "Stir - Achieving the Perfect Marketing Mix" and the CEO/Founder of Freshly Baked Communications and Knead to Rise. Visit my website at http://www.FBC-Chicago.com.

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